25 Million Mobile Users at Bank of America, but only 2 Million Are On Erica
#Bank of #America might have 25.3 #million active #mobile #users, and #only 2 million of those users are using the bank’s virtual assistant, #Erica, at present. That’s not even 8%. “Keep in mind that we started the rollout earlier this year with Rhode Island, which has a relatively small population, and completed in all markets in […]
Bank Innovation
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